Governor Noem Launches “Room for More” Ad

Governor Noem Launches “Room for More” Ad

PIERRE, S.D. – Today, Governor Kristi Noem launched the latest ad of the “Freedom Works Here” nationwide workforce recruitment campaign: “Room for More.” The ad features Governor Noem in her office getting back to her real job after portraying multiple professions throughout the campaign.

“Thankfully, thousands of Freedom-loving Americans responded and are moving here to pitch in,” said Governor Noem. “But there’s always room for more. So come work in South Dakota – the Freest state in America. Now if you’ll excuse me – I’ve got my real job to do.”

In the “Room for More” ad, Governor Noem reflects on the jobs she portrayed in the previous “Freedom Works Here” ads. Since the launch of “Freedom Works Here” Governor Noem has been a plumber, dentist, welder, and electrician.

6,166 of people have applied to move to South Dakota, and 1,402 individuals are in the final stages of moving to here.

The most applications have come from California (979), Florida (458), Texas (452), Minnesota (356), and New York (281). 172 South Dakotans have also used the campaign as a tool to get plugged into career opportunities. A map showing where applicants are from can be found here.

These numbers represent those working directly through the “Freedom Works Here” program. Even more people are finding jobs and moving to South Dakota of their own accord after seeing the ads.

More information about the Freedom Works Here campaign can be found here.

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32 thoughts on “Governor Noem Launches “Room for More” Ad”

  1. If working in this state was so great, we wouldn’t need the governor to spend thousands on ads to beg people to move here.

    1. Is that the same as Budweiser spending millions on BUD LIGHT and the mentally ill man who pretends to be a woman?

  2. Wait till winter hits–those Texas, California, and Florida people will be taking off!
    Not too mention we also have some of the largest apartment rental increases in the nation…#2 right now

  3. How many have actually moved here? How many have made arrangements to relocate? (I think we should be a bit skeptical of her “final stages” language.) And will they stay through more than one winter?

    Based on how she is targeting the ads, I would guess that we’ll get at least a few dozen very conservative folks to move here…and stay… in the end. But EVERYONE will know who she is. That is the real purpose of the ads, isn’t it? Just go to freedomworkshere.com and the first thing you’ll see is a huge, amazing, beautiful picture of… you know who.

  4. True the state won’t share the information from the program unless you contribute for continued ad buys? Shake down is on point if true.

  5. Did the staff at the Sioux Falls Denney’s respond to Governor Noem’s ads moving here to South Dakota so they could exercise their “Freedom” and refuse service to those Truckers that just wanted some breakfast? One was black and the other Hispanic?

  6. “6,166 of people have applied to move to South Dakota, and 1,402 individuals are in the final stages of moving to here.”

    Yikes.

    Maybe some grammar teachers will m9ve here also.

    1. Maybe if she focused more on working for solutions to the childcare crisis, county funding issues, rural housing crunch, and other issues that cause South Dakotans to leave after college she’d be getting less flak.

      But instead she goes off on multimillion dollar ad campaigns that spout nothing but platitudes and put her face in front of a national audience to get her name in Veep discussions.

    2. She is using taxpayer money once again to promote her brand rather than fix REAL problems in South Dakota. She has used public office to serve herself rather than others. After office she will live in Arizona, Florida or in Palm Beach and be another talking head for OAN, Daily Caller, or some other hard right extremist news outlet.

  7. The most free state, but only when it comes to wearing masks that one time. Everything else will land you in jail, and we are building a new one and need to fill it, so please come here.

  8. Noooooo….. The Black Hills is FULL!!!

    Young people can’t buy a house because they are priced out of the market by all these rich, retired Californians and Texans who don’t contribute to our communities. Spearfish is growing but its school district is shrinking. Why? Because families can’t afford to live here anymore.

    How about a new campaign…… Keep South Dakota, South Dakota

    1. And now you know why the educated leave. Go to California and work for 30 years and move back to SD and have 10x the retirement and live like a king while the educated person who stayed here their entire life is going to work an additional 15 years and still have half as much money. The cost of living bs only fools the idiots. My retirement will grow faster in just about any other state than here.

        1. Yeah, I moved back with 10 million more in the bank than my college buddies who stayed here. And I’ll retire at 50 while they work another decade. SD isn’t short of morons which explains how our governor can spend millions to promote herself and get away with it. Don’t you have some 50k a year job to get back to? Or maybe 2-3 jobs because south dakotans get paid crap?

          1. By your response I would say a nerve has been struck…and also that you are probably a liar.

            1. That’s not a lot. My father who retired after working as a loan officer for 35 years had 3 million when he retired in the late 90s. I would expect most educated people approaching retirement if they funded it properly will be in the 5 million range. 10 million is not that much. 350k for an engineering position out there while SD’s will be topping out in the 180k range.

    2. Jess you know what they will say in response to the post you made. You have the freedom to make more $$$$ in South Dakotata afford a house in the Black Hills or you move to a location that is cheaper like somewhere in Hand County or Eureka, SD.

      Freedom!
      Room for More!

    3. cbs 60 minutes did a fantastic piece about the hardship of struggling to achieve middle class status in jackson hole wyoming, which has gentrified like you wouldn’t believe. i live in the black hills and i would hate to see that happen to any corner of south dakota, but especially the hills. we haven’t fixed the pockets of poverty yet, and gentrification only makes those pockets grow.

  9. A state campaign to bring more economic prosperity and people to the state shouldn’t be the problem. I’m confused as to why everything has to be about her. Why does she have to be plastered everywhere?

  10. Some interesting points have been brought to the issue here. It would seem that in migration is always a good thing. I’ve moved from state to state in my working career but never resigned from an existing Job until I had completed negotiation with the prospective out state employer, had a written offer of employment from the new employer had a clear, written job description, had a salary and fringe benefit written and signed statement, including a full description of all benefits, had negotiated moving expenses, and had visited the new community and had found a suitable residence for my family. To uproot your family to move to a new state, without any network or connection, and “find work” is a fool’s errand.

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