Attorney General Jackley Requests FCC To Restrict Use of A.I. In Marketing Phone Calls
PIERRE, S.D. – South Dakota Attorney General Marty Jackley and 25 other Attorneys General are asking the Federal Communications Commission (FCC) to restrict the use of artificial intelligence by telemarketers.
In November, the FCC posted a Notice of Inquiry requesting input on the implications and usage of A.I. technology in consumer communications and how the technology fits under the Telephone Consumer Protection Act (TCPA). Specifically, the FCC inquired about the potential ability of A.I. technologies to act as the functional equivalent of a live agent.
Pursuant to the TCPA, robocalls are those calls made using an artificial or prerecorded voice. Such calls are generally prohibited unless the calling party obtains the prior express written consent of the consumer.
“These calls manipulates consumers by sounding like a real person,” said Attorney General Jackley. “Scammers are always looking for ways to harm consumers, and the federal government needs to act.”
Other Attorneys General on the bipartisan letter are from states of Alabama, Arizona, California, Colorado, Connecticut, Delaware, Washington D.C., Hawaii, Illinois, Massachusetts, Maine, Maryland, Michigan, Minnesota, Mississippi, New Jersey, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Tennessee, Vermont, and Washington.
A copy of the comment letter can be found here:
after hearing the eerie deepfake of the late paul harvey on the ” god gave us trump ” video, i’m all for tightly regulating a.i. in this regard. note to deep fakers: if you’re going to do this to paul harvey, at least give credit to his ” god made a farmer ” radio broadcast.
This will work about as well as their “do not call” list I’m sure. We can spend millions on a rocket to blow up one person, but we can’t spend anything on enforcing something every American hates.